Imagine getting an exclusive session with the Myntra stylist giving you personal styling tips. Have you ever wanted to model for India’s top fashion platform, Myntra? And last but not the least imagine co-creating your dream designs with the top stylists on the fashion website. Well, if you’re excited already, let us tell you that all your dreams are going to become true. For years you have shopped from Myntra and now it’s time for us to give you back and make you feel like royalty. So, get ready to get special access to the makings of fashion along with unlimited access to exclusive discounts and offers on the platform.
Your favourite online shopping platform, Myntra has launched a first of its kind loyalty programme in India called Myntra Insider. The shopping platform welcomes its biggest fans to an all-inclusive loyalty program that will make you want to shop from nowhere else but Myntra for the rest of your lives.
If you think that these ideas are too farfetched, let’s dive into the details of what the Insider program entails:
The Insider Package
Myntra Insider is a complete loyalty programme that is specially designed to engage the valued shoppers of the fashion platform. Apart from unlimited rewards and experiences it also includes special experiences on the platform that guarantees maximum interaction with the customers. With special reward options the program rewards the members not only for purchases but also for browsing new categories and sharing feedback on the platform and also wish listing. The loyalty program will have host of exciting features where the members will receive perks from the sellers on the platform and Myntra’s lifestyle partners like Zomato, BigBasket, TataSky, PhonePe, BookMyShow, EROS NOW, Zoom Car, Gaana, among others. Once you’re an insider you will also have special privilidges like early access to sales, customer support on priority, special offers and discounts on your birthday and more depending on the level you have achieved on the program.
There are four levels of fandom that you can reach on the loyalty program that are categorized as Insider, Select, Elite and Icon. And the more you get involved in the program you will begin unlicking new levels of fandom.
The Experience
Customer experience is of immense importance in the ecommerce industry today and Myntra is leading the way in specialized consumer experience through the Myntra Insider program. The program ensures that all customers engage deeply with the brand and in turn the customers receive royaly treatment on the online shopping platform.
The CEO of Myntra & Jabong, Ananth Narayananhas mentioned that the programme is two fold which includes the experiences for the biggest fans in an uniquely crafted programme and secondly, the engagement through gamification and personalization of the interactivity.
The company is expecting to see their million of fans turn into insiders and then into Icons on the loyalty program. The program became live on the 26th of September and if you haven’t become a Insider yet, you should Myntra app now!
